CNN announced today that it has appointed Ann Chu as Director – Partner Solutions Group, CNN Advertising Sales Asia Pacific. Based in Hong Kong and reporting to William Hsu, Vice President, CNN Advertising Sales Asia Pacific, Chu will be responsible for generating and managing sponsorship opportunities and projects across the region.
“Ann’s experience in both the newsgathering and content sales functions position her extremely well to provide our clients with first-in-class sponsorship solutions,” said William Hsu. “As the CNN ad sales team in Asia continues its solid sales performance this year, we look forward to Ann’s continued commitment to the network and our clients.”
Chu began her career at CNN in the newsroom more than a decade ago, writing and producing for award winning programs including ‘CNN Today’ and ‘BizAsia’. She was most recently the Executive Director of CNN Broadcast Sales and Affiliate Relations, responsible for managing sales and support of the network's broadcast services to networks across the region. Chu was instrumental in driving the expansion of the network's affiliate training and support services across both traditional and new media platforms, including the development of a web-based content delivery system for the network's broadcast affiliates.
Prior to joining CNN, Chu worked at MTV Asia and Dreamworks in Los Angeles. She has a BA in Communications and Business from the University of Southern California, and a Masters in Journalism from the University of Hong Kong.