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Well known player of music and cassettes industry, T-Series which forayed in telecommunication sector few months earlier with its affordable handsets, has expanded the ambit of its umbrella by launching 12 new models of mobile handsets in the market.

The company has fuelled in an amount of Rs.250 million in this vertical for the exploitation of growth opportunities. Bhushan Kumar (MD, T-Series) said that the Dual SIM GSM models start at just Rs.1700 onwards.

All models are sleek and stylish with the latest features like Dual SIM, Social Networking, Powerful Battery Back Up, FM, Blue Tooth, Digital Camera, T Flash Card Reader, and Torch besides others.  

T-Series is currently targeting the rural telecom market as it has immense opportunities and scope of expansion.