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The New York Times has launched the NYTimes App designed and formatted for optimal reading on the Window Phone 7. The app offers latest news and award-winning journalism of The New York Times.

Users can download The NYTimes App Windows Phone Marketplace. Top News section of the app is absolutely free.� Users just need a digital subscription to access all sections of the app. Details and pricing for these plans is available at www.nytimes.com/access.

Denise Warren, senior vice president and chief advertising officer, The New York Times Media Group and general manager, NYTimes.com. said that, their readers wanted to get the latest news on a variety of platforms, and smartphones are an important tool for news on the go and the NYTimes app for Windows Phone leveraged their many years of design and technology expertise to offer a fresh, familiar news app tailored for the Windows Phone.

With the use of NYTimes App users can access more than 25 sections of New York Times news, information and opinion, including videos, slide shows and blogs. Users can also share articles, videos and slide shows with a full set of tools, including Facebook, Twitter and e-mail.