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92.7 BIG FM has unveiled a new jingle for celebrating the colors of New Year amongst its listeners. 

The new jingle, 'sound of celebration' has been created in four versions for various time bands with different compositions, singers, lyrics and languages. 92.7 BIG FM has bought together some of the finest musicians and singers to bring originality and life to this jingle to make it an unforgettable experience for its listeners. Each singer sang for different time bands and for different languages.

The singers who have lend their soulful voices include Shaan, Suraj Jagan ,Karthik’s Kavita Sheth and Suzanne D Mell. The singers have sung the jingle for different moods and have given a unique treatment every time. The tune has been recorded in 14 different languages including Hindi, Telugu, Malayalam, Tamil, Kannada, Marathi, Gujarati, Punjabi, Dogri, Kashmiri, Oriya, Bengali, Assamese and Konkani.

The tune has been recorded in 14 different languages including Hindi, Telugu, Malayalam, Tamil, Kannada, Marathi, Gujarati, Punjabi, Dogri, Kashmiri, Oriya, Bengali, Assamese and Konkani. The new jingle has been created by the team including music composer and creative director Rochak Kohli, music producer and project head Ravi Singhal, lyricist Rochak and Ravi Singhal. Eric Pillai from The Future Sound of Bombay was mastering engineer while Vijay Dayal & Murali were the recording engineers. To add flavour, the radio station brought together live musicians from the industry including Sivamani (Drums and percussions), Naveen (flute), Kalyan Baruah (Guitars), and Raja (Tabla and other percussions).

The primary target audience is all SECs - 25+ audiences. There will be a month long promotion of the new tune both online and on ground and the making of the jingle will be aired on television channels.