SkyLife and the Kudelski Group have acceded to form a joint venture to develop world leading Advanced Advertising solutions to offer and monetize addressable and interactive advertising.
Under its extensive marketing campaign, the channel has indulged in attracting people with two 13 feet huge inflated Balloon TVs placed at crowd gathering malls each in Delhi and Mumbai.
The Times Audience Network, the digital video arm of the Times Group, will start offering innovative new advertising formats in partnership with Brainient, the interactive advertising platform.