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Xpert Media unveils video advertising to engage its readers

January 31, 2012

Xpert Media has announced the launch of video advertising to help brands engage Lifestyle audience for its lifestyle magazine.

COLORS campaigns differently for upcoming show Ring Ka King

January 25, 2012

COLORS launched an innovative 360 degree integrated marketing campaign to kick start its biggest sport entertainment reality show 'Ring Ka King-Wrestling Ka Mahayuddh'.

Mindshare appoints key people to restructure its team

January 12, 2012

Mindshare has announced a series of management changes and key appointments as a part of restructuring the agency.

Prasoon Joshi and Charles Cadell elevated at McCann Worldgroup

January 05, 2012

McCann Worldgroup elevates Charles Cadell as President, Asia-Pacific, and Prasoon Joshi as President of McCann Worldgroup South Asia.

Cheil India's 'MINUS ONE' - A PLUS FOR MOTHER NATURE

December 29, 2011

Cheil WW SW Asia has rolled out a CSR campaign 'MINUS ONE' in a bid to save the forests.

David Ogilvy's 'Confessions of an Advertising Man' now available in Tamil

December 26, 2011

Suguna Swamy has translated David Ogilvy's 'Confessions of an Advertising Man' into Tamil.

ASCI upholds complaints against 17 ads for various counts

December 22, 2011

The Consumer Complaints Council (CCC) of Asci has upheld complaints made against 17 advertisements during July and August 2011.

Komli Media unveils RTB enabled ad platform - Atom

December 17, 2011

Komli Media has come up with India's first Real Time Bidding (RTB) enabled performance ad platform 'Atom'.

ITC experiments roadblock exercise with Star Network

December 16, 2011

ITC experiments roadblock exercise with Star Network in which it is airing advertisements only for ITC's leading personal care brands Fiama Di Wills and Vivel.