Anthony R D Mawrie

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Netia, a leading provider of software for full array of media platforms, is enjoying the show post receiving a good response from the first day of the show. NETIA offers solutions that are at the heart of the convergence between the broadcasting and telecommunications sectors, with efficient, flexible, and effective technologies that empower multiplatform delivery, growing volumes of on-demand audio and video content, and multiple content formats.

Headquartered in France, Netia offers content management solutions for all the media platforms. At display is the simple and easy to manage solution that can be used at television stations, radio as well as by the telecom organisations for providing VAS services.

At the same time Netia is looking to grab a share of the radio market of India which is about to witness incredible growth. Netia is diplaying the Radio-Assist 8 range of digital audio automation software which is Equipped with a broad range of tools for end-to-end multimedia workflows.

Talking to MediaMughals team, Isabelle Michoux, Communication & Field Marketing Manager, Netia says, "BES Expo 2012 is going great. We met few of prospective clients yesterday and are hoping to meet few others today and tomorrow. We are looking to tie up with few of the System Integrators and push forth direct sales to have a firm standing in the Indian market."