STB shipments to grow at 12% CAGR by 2014 in APAC region: ABI Research
February 07, 2010
Source: MM Network
By: Media Mughals
As per the recent data released by the research firm ABI Research, the shipment of the set-top box (STB) is expected to witness tremendous rise. The shipments are forecast to grow at a compound annual growth rate (CAGR) of over 12% during the 2009-2014 period in the Asia-Pacific region. Also, the overall STB shipments in the Asia-Pacific (APAC) region, including those for cable, DBS, IPTV, and DTT television services, will approach 111 million in 2014.
Driving the growth in the STB shipment and revenue in the segment would be China. Industry analyst Michael Inouye says in a prepared statement, “Within China, one of the main sources of STB segment growth is its target of completing the transition to digital cable and terrestrial TV in 2015. While expectations remained mixed about the feasibility of that aim, China appears to be focused on 2015 as an achievable target. That translates to a lot of cable boxes.”
The research also states that major part of the demand of the STBs in the Chinese market would be fulfilled by the domestic vendors, though some foreign players would want part of the action. For instance, late last year Cisco acquired the cable STB unit of Chinese vendor DVN.
Adding more to the findings the release by ABI states that the satellite market in India will continue to show strong growth potential. Besides HD services launched in 2009, HD is expected to spread at a relatively slower pace in the Indian nation. In contrast, while most STBs have similarly been basic boxes in China, support for HD terrestrial broadcasts was higher than expected suggesting a potentially significant shift to HD boxes in the future for DTT and potentially other platforms as well.
“Set-Top Box Shipments” includes CATV, DBD, IPTV, DTT Subscribers by Region; STB shipments and market value, ASPs for STBs, and data on STB decoder shipments, segmented by compression standard (MPEG-2, MPEG-4). |