CASBAA puts Myanmar in View

March 05, 2013

Source: MM Network

By: MediaMughals

CASBAA’s first Forum of 2013 lifted the covers off the emerging market of Myanmar. Held in Singapore on February 27, 2013, the Myanmar in View forum attracted over 100 delegates and speakers eager to explore the opportunities and pitfalls of the multichannel TV industry in the country.

“We were extremely encouraged by the tremendous turn-out and reception for the Forum,” said Christopher Slaughter, CEO, CASBAA. “This tells us that there is great interest in doing business with Myanmar and that people are hungry for information about the market.”

From an overview of the Myanmar TV market to international content for the country’s pay-TV ecosystem, its overall untapped advertising potential, and its nascent DTH industry, leaders and experts across Asia-Pacific converged at Myanmar in view to share their experience, opinions and information.

Headlining the roster of respected speakers at the Forum was U Tint Swe, Director-General, Myanmar Radio and Television, Ministry of Information, The Republic of the Union of Myanmar.

During the opening session of the Forum, U Tint Swe was optimistic that the media business will grow over the next five years as reforms and processes become more institutionalized. However, he also outlined the challenges facing the development of the industry including shortages in human capital, dependable electricity, money and investment in technologies and media training and education – which will require support from the international community to remedy.

The varied list of global speakers and panellists also included Virat Patel (MD, ITN Venture Consulting), Khin Maung Htay (Director and Co-founder, Forever Group), Monty Ghai (VP, Network Development, Asia, BBC Worldwide Channels), Ashley Jordan (CEO, Fashion One), Tripta Singh (SVP, International Business, Zee Network), Zaw Thet Maung (Senior General Manager, Skynet),Thein Than Oo (Content Manager, Skynet), Myo Min (Chief Technical Officer, Skynet), Grace Szh (CEO, CSC), Rose Swe (Founder, Mango Group) and Nigel Van Cuylenburg (Consultant, TVC Sales and Marketing, 5 Network).

Myanmar in View was generously sponsored by SKY Perfect JSAT.

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